Peliba represents the beginning of a new type of company. A company that from the outset embraces and revolves around core human values.
While it has become cliché to say that technology and its impact on society advance at a rapid pace, it sometimes feels as if basic values are undermined or forgotten in the process of developing and using new technology. Making new technology a goal, instead of a mean.
This result in societies and legal frameworks that have a hard time adapting to technology’s pace and the behavioral changes it demands. And while the pace of technological change is unlikely to slow, the relevancy of keeping human values in mind when using and creating technology has never been more important.
We believe that every algorithm, design and functionality should be made with core human behavior and thinking in mind. And although we – as any other business or organization – are a product of our time, technologically and rationally, our humble hope and mission is to help bridge technology and people in new and smarter ways.
Entrepreneur, advisor & investor
at Kite Invent
Head of Strategy
at Pravda A/S
Digital Business Consultant